Thursday, October 19, 2006

The "code of da Vinci" drew tourists into Scotland

Scotland obtained 6 million it was pounds sterling profit because of the film the "code of da Vinci". The chapel Of roslin in Midlotiane was key scene of action in the motion-picture film, based on Dan Brown novel.

The agency of the tourism of Scotland VisitScotland was combined with Sony Pictures for the purpose to move in 40 countries of peace those sights, about which it is mentioned in the film.

Advertising material includes the united Web site, named visitdavincicode.com, competitions, television and newspaper advertisement on the kept balance tourist markets, such as THE USA and Germany, and also on the forming markets, such as India, China and Russia. About half million people already visited Web site from May of this year.

After the output of film the chapel Of roslin visited about 160000 tourists, which is five times more than to the output of film. The building of 15 centuries drew 120000 visitors in 2005, 68000 visitors into 2004 and 38000 into 2003.

The flow of tourists, who flow into the village Of roslin in order to visit chapel, led to an increase in the bus communication in this region. However, is communications also about the fans of the "code of da Vinci", who attempt to find under the arches of ancient chapel sacred Graal'.

Some historians criticize Brown for the distortion of a number of facts, including his assertion about the fact that the chapel is built by knights by templars. In reality chapel built sir William of Saint clear, lord roslin, in 1446, more than a century after the last great master of templars was burnt on the post.

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